Khan, SanaBrenda Jazmin Gallardo Hernandez2024-05-232024-05-232021https://dspace.griffith.ie/handle/123456789/487This paper examines the growing significance of Data Protection regulations, particularly the GDPR, in shaping business models and development amidst the digital transformation era. It highlights how countries like Ireland, with well-established community awareness, and Colombia, undergoing digitalization, face challenges in complying with these regulations, particularly for Small and Medium Enterprises (SMEs). The study involved interviews with two SME owners and two legal experts from both Ireland and Colombia to understand their perspectives on GDPR compliance standards. Employing a qualitative approach and a constructivist paradigm, the research aimed to delve into participants' responses through semi-structured interviews and analyze the results to achieve its objectives. The findings of the study reveal a general positive awareness among SMEs regarding the existence and implications of Data Protection Regulations, despite ongoing challenges in achieving full compliance. This underscores the importance of ongoing efforts to support SMEs in navigating and adhering to regulatory requirements in the digital age.Thesis