Griffith Dissertations

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1A comparative study of Regulatory systems and Quality management practices in the manufacturing process of different pharmaceutical companies in Nigeria.
(2021) Awele, Anyiam Chioma
This thesis aims to examine and compare different pharmaceutical manufacturing companies in Nigeria(local and foreign). There will be an examination of regulatory systems and quality management practices in the company and their impact on the quality and availability of medicinal products in the region. The opinion of medical doctors, pharmacists and consumers concerning the products from foreign and Nigerian pharmaceutical companies would also be considered when examining the impact of company quality system on the products. This aim would be achieved by way of conducting quantitative questionnaire survey and qualitative reviews of literature.A cross-sectional survey with 50 participants including medical doctors, pharmacists and consumers was carried out and literature about the regulatory systems and quality management practices of the were reviewed and the results showed the regulatory system in Nigeria is not effective and the entire pharmaceutical sector of has loopholes that make the system inefficient. The research was also able to identify the factors that influence the quality and availability of medicinal products manufactured in Nigeria which include Socio Economic status of the country,Inadequate laws or poor enforcement of the existing regulations/guidelines for manufacturing of good quality medicinal products,Inadequate funding/support for Nigerian pharmaceutical manufacturing companies,Demand exceeding supply and high cost of good quality medicinal product. NAFDAC has put in efforts over the years to improve their system but there are still important changes that need to be made. The study recommend that NAFDAC makes the Nigerian Pharmaceutical sector more transparent with its activities and more funding should be made available to the Nigerian pharmaceutical companies. Also should be set up to ensure that the NAFDAC officials carry out their duties effectively and they should be paid properly for it.
A Case study of French Wine and Spirits Companies: Internationalisation and Marketing Strategy.
(Griffith College, 2020) Lava, Pauline
This dissertation focuses on the French wines and spirits companies regarding the process of internationalisation, and more in details the possible impact of the degree of internationalisation on the export strategy marketing. The literature review demonstrated the different drivers of internationalisation, proposed a definition of the degree of internationalisation and several authors demonstrated the implication between the organisational characteristics of a company and the level of internationalisation. Similarly, the link between the degree of internationalisation and marketing strategy in the context of wine and spirits exporting companies does not seem to have been studied by the literature, so a study of wine marketing strategies have been made to understand the specificities of this sector but also to understand how each company adapts its marketing mix according to its internationalisation. A mixed method approach of an inductive approach using the data collection method of semi-structured interviews with four export managers from French wine and spirits companies has been conducted in order to examine the particular case of this industry. Before the data collection takes place, the researcher provides information on the selected companies in order to classify them according to their level of internationalisation. This data collection was carried out upstream of the primary data collection, and provide information concerning the degree of internationalisation of French wines and spirits companies. Finally, primary data collection focuses on the different components of the export marketing mix of the firms studied, with a view to finding out whether there is standardisation or adaptation of marketing strategies according to the firm's export market(s). The data collection goes further by examining individually the different elements of the marketing mix, which are: the product, the price, the distribution network, and the promotion of the product on the external market(s) on the various companies. To conclude, this thesis shows that the degree of internationalisation in the special case of the French wine and spirits companies has an impact on the export marketing strategy of the firm. It also shows that it has an impact on the organisational characteristics of the company. This research does not attempt to draw a general theory as it takes place into a special industry, the one of the French wine and spirits, but recommendations are given for further academic research.
A comparative analysis of celebrities’ endorsed posts on Instagram pages: a study of two football stars: Cristiano Ronaldo and Lionel Messi and two singers and actresses: Selena Gomez and Ariana Grande, endorsed posts on Instagram
(Griffith College, 2023) Adeyemo, Adewunmi
Celebrity endorsement is becoming a norm in the advertising world, and every organisation is taking advantage of this great practice. The traditional media utilises this strategy in product promotion, and it has yielded great success. Social media is the new communication weapon in the hands of advertisers, its great power to break boundaries and reach the most obscure places on earth has made it the best way to reach out to audiences far and wide. Celebrities and social media influencers are using social media to bring their loved ones together on a platform. Instagram is one of the most popular platforms for celebrities to communicate as well as endorse products. Their followers react as well as accept their testimonials about the products. This study investigates the Instagram pages of four celebrities with the most followers on Instagram to know whether their profession is connected to the product endorsed. This study was carried out by establishing a quantitative content analysis of the Instagram pages of Cristiano Ronaldo, Lionel Messi, Ariana Grande, and Selena Gomez, by studying their posts within seven months. It was found that only the two male, celebrities Cristiano Ronaldo and Lionel Messi had endorsed posts connected to their profession as a footballer, while the other two female celebrities, Selena Gomez and Ariana Grande did not have any of their endorsed post connected to their profession as singers or actresses. Also, the study revealed that Lionel Messi’s endorsed picture and video posts attract more likes than Cristiano Ronaldo’’s posts. Also, Selena Gomez’s endorsed picture and video posts attract more likes than Ariana Grande’s posts.
A comparative assessment of current and future pharmacovigilance in developed and developing countries - A case study of Ireland and Nigeria
(Griffith College, 2020) Saheed Jimoh, Olanrewaju
The thesis objectives are to compare and evaluate the factors about reporting Adverse Drug Reactions in the developed and developing countries among healthcare professionals (Medical doctors and Pharmacists) using Ireland and Nigeria as a case study. Which a questionnaire survey and phone interviews for quantitative and qualitative analysis are carried out respectively within the two regions (Ireland and Nigeria). The challenges faced by medical professionals concerning ADR reporting are achieved based on their knowledge and awareness to determine an effective recommendation to help improve both regions using the comparison results and works of literature gathered. From the author results and analysis, both groups of healthcare professionals from the two regions were compared to determine their opinion in respect to observation and reporting of ADRs under the categories of under-reporting, ADR reporting methods, regulations and guidelines pertaining ADR report in both Ireland and Nigeria as HPRA and NAFDAC are the regulatory body responsible for handling submitted ADR reports. An Overall total of 122 respondents from both Nigeria and Ireland are received which consists of 47 respondents from Ireland (12 medical doctors and 43 pharmacists) and 75 respondents from Nigeria (32 medical doctors and 43 pharmacists) showing a response rate of 60.0% and 87.5% from 20 and 45 medical doctors and pharmacist from Ireland and response rate of 71.1% and 95.5% out of 45 respondents respectively from both medical doctors and pharmacist from Nigeria. Surprisingly, 98.0% of the correspondents which consist of 12 medical doctors and 35 pharmacists from Ireland responded to knowing how to report ADRs to compare to 71.0% from Nigeria which is quite above average consisting of 26 medical doctors and 27 pharmacists responded to knowing how ADRs is being reported. However, it shows that pharmacists had better knowledge, awareness, understanding, and experience over the medical doctors regarding ADRs reporting. However, 92.0% and 96.0% of respondents of both groups from Nigeria and Ireland respectively opted to ADR reporting being made compulsory as a professional obligation towards achieving and improving pharmacovigilance. Furthermore, the challenges affecting ADR reporting in Nigeria are associated with the inaccessibility of ADR report forms when needed, complex reporting processes while too busy and lack of time remained the most common challenging factor among this too regions. The least common challenges reported at both regions are level of clinical trial knowledge, a concern that ADR report mighty is wrong among, fear of legal liabilities, and fear of exposure to legal liabilities from patient or drug manufacturer. Finally, after proper comparison and recommendation from both sides from the country it shows the need for better improvement in awareness among healthcare professionals in Nigeria been the country with the highest level of challenges compare to their counterpart healthcare professionals and this could be achieved by organizing pharmacovigilance conferences, continuous education programs included in their professional courses and training to improve knowledge of ADR reporting. Establishment of ADR departments in healthcare institutions headed by ADR specialists and offering professional recognition rather than financial rewards are the sustainable recommendation to put in practice in both regions to further improve the practice of ADR reporting in Nigeria and Ireland. To wrap it up, the need for the regulatory bodies from the developing countries to work in hand with the developed countries to better improves awareness, knowledge, and improvement towards ADRs reporting system.
A Comparative Study on Lean and Six-Sigma Implementation at Various Pharmaceutical Industries in India and Ireland.
(Griffith College, 2020) Sneha Chavva, Bala
The research was set out to compare the extent of LSS implementation and different tools used in India and Ireland in various pharmaceutical manufacturing sectors. For this, the main objectives were to compare differently sized industries like small, medium and large. To achieve this, a qualitative method was implemented and the data sourcing was done by primary and secondary methods with the questionnaire being the main source of the data. A study population of 11 participants who were presently work in the pharmaceutical manufacturing sectors of India and Ireland filled out the questionnaire. The study found out that there is not much gap in LSS implementation of these two countries. Top five facilitators, barriers and benefits were summarized, with cultural differences being the most important factor to be considered among the two countries. The study also found out that there is no gap in the LSS implementation in various industries at Ireland, as the small-scale industries too were found using the tools.
A Critical Appraisal of the Role of National Courts in the Arbitral Process: A Case Study of Nigeria
(Griffith College, 2021) Emmanson Okoroafor, Emeka
Using the illustrative example of the Nigerian Arbitration and Conciliation Act 1988, this research undertakes a comprehensive analysis of the concept of judicial intervention in the arbitral process from a Nigerian law perspective. The research approaches the study from the standpoint that despite the well documented successes of international commercial arbitration as a means of dispute resolution especially those arising from cross border transactions, one recurring controversy has been the question of the necessity or otherwise of the intervention of national courts in the arbitral process. Against that backdrop, the research, after interrogating the necessity for the intervention of national courts in the arbitral process and deciding that there is need for limited intervention by national courts to facilitate rather than impede the arbitral process, then proceeds to examine the correct extent of and the instances when such intervention is required. Very importantly too, the research poses for itself, the question of what extent is the current Nigerian arbitration legal framework a barrier to the observance of the doctrine of non-intervention of national courts in the arbitral process and what are the prospects for reform. To answer that, the relevant provisions of the Nigerian Arbitration and Conciliation Act relating to the question of judicial intervention in the arbitral process are examined in detail to highlight their imperativeness or otherwise. In this regard, the provisions of the Act are considered in three broad stages of the arbitral process: after the institution of the arbitration; the stage of the arbitration proceedings proper; and at the post award stage of recognition and enforcement of awards. In the final analysis, the work proffers some policy recommendations. Specifically, the need for an urgent amendment of the Nigerian Arbitration and Conciliation Act, the Bill for which has been pending before the Nigerian National Assembly for years was stressed. Key words – Arbitration, Arbitral process, Arbitral awards, judicial interference, judicial non-interference, jurisdiction, National courts, Nigerian courts.
A Critical Evaluation Of The Extent To Which The Recognition Of The Right To Privacy For Individual Citizens Under The European Convention On Human Rights 1950 Is Supported By The Law Related To Data Protection In The European Union That Is Now Provided For Under The Gdpr
(Griffith College, 2021) Irerhievwie Emuesiri
This research focuses on the extent to which the right of privacy is being provided for under the General Data Protection Regulation as provided for under the European Convention on Human Rights 1950. It discusses the approaches currently adopted in ensuring the right of privacy and data protection in the European Union, the effectiveness of these approaches and the constraints militating against effective implementation of the law on data protection and the right to privacy for EU citizens. Data protection laws are fundamental in securing the rights of people, particularly their entitlement to privacy. In this vein, the EU gives a solid worldwide enactment which is the General Data Protection Regulation (GDPR) in managing the assortment and use of individual data by the private sector and the government. The research adopted a mixed approach by carryout out an extensive survey on fifty (50) individuals within and across the European Union, followed by interviews conducted with four respondents to provide findings, and thereafter themes were utilized in finalizing the analysis. The finding and discussion following the interviews and survey, in line with the objectives of the study, portrayed that the right of privacy is fully considered under the GDPR in the EU. This is due to the fact that one of the aims of the General Data Protection Regulation (GDPR) is to empower individuals to have control over their personal information. It was also shown that the current approaches utilized by organisations in compliance with the GDPR have been faced by some challenges which includes poor priority levels, issues regarding consent from customers and prospects, and the right to erasure. These challenges militate against effective implementation of the GDPR among firms. In ensuring adequate compliance with the GDPR, and also curbing the challenge of consent, organizations must ensure customers are aware of their rights to demand full details of the information held on them, and also to retrieve their data when it deems fit. The research came up with other viable recommendations which can be attributable in the future.
A Critical Review and Evaluation of a Pilot Fishmonger Training Programme in Order to Identify Potential Modifications to Produce an Improved Training Programme for Fishmongers
(Griffith College, 2019) Soraghan, Eileen
Fishmongers are highly skilled professionals working in a range of different types of businesses including supermarket fish counters, independent shops and mobile fish vans. Consumers expect fishmongers to have a broad range of knowledge and skills, and yet in Ireland and throughout Europe, there is no specific training available to become a fishmonger. Opportunities for career development is limited and the lack of specific accredited training for fishmongers is damaging the sector. In this study an evaluation of a Pilot Fishmonger Training Programme was carried out. The purpose of this was to identify potential modifications that could feasibly be introduced to produce an improved training programme for fishmongers. Seven participants from the pilot programme were interviewed along with one programme trainer and one mentor. Current fishmonger training practices in other countries was also reviewed in the study. The feedback from participants was largely positive with most reporting that they had enjoyed taking part in the programme, gained significant knowledge and skills, and had applied some aspects of the learning in the workplace. While it was found that many elements of the programme worked well and should remain unchanged, significant modifications will be required to produce an improved training programme for fishmongers. The recommended modifications that could feasibly be introduced to produce an improved programme include changes to the programme assessment strategy with a move away from written assignments to skills demonstrations. Learners should be given more opportunities for experiential learning particularly in the seafood quality assessment unit. Significant improvement in the content and quality of pre-course material for participants, trainers and mentors is also recommended. The application to Quality and Qualifications Ireland (QQI) for programme validation should be progressed as a priority, as accreditation will add significant value to the programme and benefit to learners. The potential introduction of blended learning to the programme was considered but the researcher concluded that it would bring limited benefits to the programme at this stage. Blended learning should not be incorporated into the fishmonger training programme until more research is carried out and there is evidence of its potential benefits to this type of programme and with this cohort of learners.
A Descriptive Research of drivers and stumbling blocks in the Sustainable supply chain: (Specially focused on the Indian Automotive Industries).
(Griffith College, 2020) Sharma, Vaibhav
This study outlined the main drivers and barriers of sustainability in the supply chain in the context of the automobile industry. For the profound understanding of how these practices are implemented, scholar proposed two research objectives to understand the measures that companies have taken on implementing sustainability and how farther are their implementation of different sustainable practices. This study involved five automobile companies with operations in different cities of India. After systematic investigation of current literature in sustainable supply chain management, scholar noticed that there is a gap in research since there are significantly fewer studies on the drivers and barriers for the implementation of the sustainable supply chain. To achieve the objectives, the scholar selected qualitative research approach. By using a qualitative research technique, the scholar focused on getting complete information related to the sense of different firms’ employees, such as purchasing manager or head engineer. With the help of semi-structured interviews, scholar obtained a thorough understanding of the drivers and barriers that firms face when an attempt to implement sustainable practices. The results of the study disclosed that there are various motivators and barriers to sustainable supply chain implementation. Stakeholders such as customers and government were referred to by participants as driving forces for the association of sustainable practices in the automobile firms. Government policies and regulations are a powerful driver for enhancing sustainable practices for firms. However, the lack of policies may diminish the pace of sustainability. To be competitive in the global market, sustainable relations with all kinds of internal and external stakeholders is essential when implementing sustainability in the automotive supply chain.
A Detailed Research On International Commercial Arbitration In Developing Countries Vis-À-Vis Developed Countries. A Case Study Of Ireland And Nigeria
(Griffith College, 2021) Samuel Adekunle Adegbite
A Framing Analysis of Partisan Media’s Coverage of the Marjory Stoneman Douglas High School Shooting.
(Griffith College, 2023) Van Zyl, Marius
According to the Centers for Disease Control and Prevention (CDC), 2021 saw a record high for gun-related injuries and deaths in America. This included both homicides and suicides. 2021 is the most recent year for which detailed statistics is availabe. A total of 48,830 people died from gun related injuries, the majority (54%) were categorised as suicide, while 43% were categorised as homicide. Eight out of ten homicides involve a firearms (Gramlich, 2023). These figures far exceed other developed Western nations. America is also the only nation in the world where the number of civilian owned firearms exceed the number of people within the country. (Fox et al., (2023). Statistics like these are the reason that the US’s debate about firearm control has raged over decades. However, the debate has remained gridlocked, with no major changes being made to gun policy. The debate has become highly politicised, with voices from The Democratic Party calling for stricter gun control, while voices from The Republican Party argue for the protection of the right to bear arms provided by the Second Amendment. Mass shootings have become a phenomenon that is correlated with America. While mass shootings have occurred in other developed countries, such as Britain, Australia, Norway etc. However, no other developed Western nation saw more than 8 occurrences over a period of 22 years. America had over 100 public mass shootings within this timeframe (Fox et al., 2023). When mass shootings occur in the US, the inevitable talks about gun control follow with no real resolutions being identified and implemented. One such event occurred on 14 February 2018, when Nikolas Cruz entered the Marjory Stoneman Douglas High School armed with an AR-15 and killed 17 people before being apprehended by police later that day. Events such as these receive large amounts of media attention and the gun debate that ensues in the aftermath is closely covered by media. Media in the US are divided along partisan lines, much like the gun debate. Their political affiliation often determines how they will cover an event such as a mass shooting. The New York Times is a world renowned agenda setting newspaper that is affiliated to The Democratic Party, while The Washington Times is a conservative paper affiliated with The Republican Party. This paper will conduct a qualitative framing analysis of the coverage of The Marjory Stoneman Douglas High School Shooting by The New York Times and The Washington Times to assess if their political alignment influenced the way they framed this event. It will attempt to identify the dominant frames present in each newspaper, how the papers’ use of sources contributed to the framing. The goal is to determine if political biases were evident in their coverage.
A Pedagogical Approach to Assist Learners with a Generalized Anxiety Disorder.
(Griffith College, 2020) Deirdre Gorman
The Purpose of this paper is to investigate a potential pedagogical approach that might improve the learning environment for students presenting with a generalised anxiety disorder. Generalised anxiety disorder, comes under the banner of mental health and is classified as a disability. (AHEAD 2020). The research objectives for this study are as follows: 1. To establish a context for mental health in higher education. 2. To identify if stigma is a barrier to learning for students with anxiety. 3. To identify the skills deficit in students with a generalised anxiety disorder. 4. To investigate a potential pedagogical approach that might foster skill deficits in students with a generalised anxiety disorder A review of the literature pertaining to generalised anxiety disorder identifies both physical and psychological impacts and how in turn, this affects learning. The literature also identifies institutional barriers to learning such as disclosure of mental health problems and associated stigma. Skill deficits such as self-advocacy, self-regulation and self-determination appear to be prominent in students with anxiety. The primary research set out to investigate how experienced lecturing staff can help develop these skill deficits in students with anxiety. The research methodology undertaken for this study followed an interpretivist / pragmatic approach using qualitative research. Primary data was gathered through eight semi - structured interviews. The findings from the secondary and primary research provides useful insights, into how to foster skill deficits in both students with anxiety and all other students. Recommendations for future research include a longitudinal study. This might provide for more informed solutions that would improve the learning environment for students with a generalised anxiety disorder.
A Quantitative Study on Factors That Influence the Choice of Being an Entrepreneur in Malaysia.
(Griffith College, 2020) Tan, Jing Jian
The objectives of this dissertation was to gain exposure to the entrepreneurial intentions in Malaysia and to identify the common personality traits of individuals, referring Big Five personality traits, with entrepreneurial intentions as well as the contextual factors that impacted their choices of becoming an entrepreneur. In order to achieve the research objectives, a conceptual framework and hypotheses were developed and being tested for data analysis using quantitative method. Multiple regression analysis was conducted with extraversion, conscientiousness, openness to experience, family background, and government policy as independent variables, which revealed the relationship between the dependent variable, entrepreneurial intentions. Over 200 questionnaires were circulated to Malaysians aged between 20 years old and 30 years old. It was grateful that 152 responses were useable, completed and satisfied with the requirement for analysed. The findings showed that most of the Malaysians do have entrepreneurial intentions. The personalities of extraversion and openness to experience were significantly and positively related to the entrepreneurial intentions, while conscientiousness was not contributed uniquely itself but still positively related. Family with entrepreneurial background has an impact and would influenced the individuals career decisions as entrepreneurs, and it was much favourable if family supports was given to them. It was found that Malaysians would be more preferred and considered to be entrepreneurs if there was a loose government policy such as ease to get loans, uncomplicated business procedures and even protection for new ventures. Further detailed and specialised research study is still needed in order to strengthen and achieve actualisation of the study.
A radio documentary on “body image representation of women in the media
(Griffith College, 2023) Chijuka-Etiaka, Yvonne Anwulikamma
Social media and traditional media can negatively and positively impact the body image of women. The unrealistic standard of beauty affects women's lives as they are plagued with dissatisfaction with their bodies, and in the same vein, it also encourages fit and healthy living amongst women. Every day, women of all ages, shapes, sizes and colors are often faced with all sorts of challenges including comments and remarks about their bodies. In addition, many women find it difficult to source for what is deemed as appropriate clothing for their body types particularly because This radio documentary explores the world of social media and the role it has played in contributing positively and negatively to the way women are portrayed in the media space. This documentary is set to take the listener on a journey as they will hear from a variety of professionals ranging from, a Clinical Psychotherapist/TEDx Public Speaker, Five Professional Models from Vogue on YouTube, Two Aesthetics surgeons from ‘Fault Lines’ YouTube audio clips, a Feminist, and a male Social Media User. As stated above, this supporting documentation will review several kinds of relevant research conducted previously by top scholars about this subject. It will also explain the technical and creative journey that led to the final publication of the documentary “Body Image representation of women in the media”. It will also critically analyze and examine in detail the ways the media, particularly social media, can influence the portrayal of women and their bodies in society.
A Semiotic Content Analysis of Advertisement: Contribution Towards a Holistic Communication Approach to Global Consumers.
(Griffith College, 2020) Gidisu, Collins
Effective communication via advertising is central to the success of a business by encoding brand intended message and values that relevant target stakeholders of a brand can easily decipher and relate. This study showed that there might be a plausible solution to the disagreement between message intended encoded and message decoded in a communication approach via image advertisement. This communication problem and its possible solution were explored from a semiotic school of thought. The objective to explore signs and symbols as a signification system in image advertising was researched with a qualitative case study methodological approach in the context of Zara ad campaigns. A deconstruction of the ad campaign and a thematic analysis of insightful Eye-catcher as a lead icon, positioning of icons and size, choice of colours and image quality and contrast are four key elements that make up a new signification system for communicating via image advertisement if all four key elements are aligned to support each other by a semiotic comprehensiveness. First, eye-catcher as a lead icon commences the journey of meaning formation process by an icon being spotted first to evoke personal attributions and attached with other icons spotted from the image observed. Second, the positioning of the lead icon in a region within the image frame catalyses the ability of the icon to be spotted first, particularly the middle region. Third, the choice of colours of a universal ascription that suits the intended message to be encoded requires great intentionality. Fourth, Image quality and contrast of the overall image needs to be clear, well blended, and bright or dull enough such that it is void of blurriness. The four elements form an emergent signification system for communicating with a holistic approach, extracted from a semiotic perspective of constructing an image for advertising.
A Study in Competency-based Teaching in Public Relations Education.
(Griffith College, 2019) O’Donnell, Aoife
Higher education institutions worldwide are grappling with the challenges of meeting the modern learning needs of students and the ever-evolving demands of industry. Public relations is a relatively new profession and has yet to establish a framework of competencies and qualifications required to enter the profession and pedagogical standards for teaching these competencies. However, research also indicates that there are common nonacademic competencies that are required by the industry and these competencies can be difficult to teach. The purpose of this research was to explore whether the use of specific pedagogical techniques in public relations teaching could enhance the learning experience for students and assist students in developing competencies required by the public relations industry. To achieve this aim, a blended learning model was designed based on the Multimodal Model of Blended Learning and Kolb’s Experiential Learning Cycle. In this model, a simulation exercise was blended with other face-to-face and online pedagogical tools to teach students how to manage media communications in the event of a crisis. The core competencies that were analysed included business acumen, communications skills and critical thinking. Data was collected through qualitative and quantitative means including a Situational Judgement Test which was designed exclusively for this research by public relations professionals specifically to test for competencies that are required at an entry-level in the public relations profession. The study found that students enjoyed the learning experience and that the pedagogical approaches used had a positive impact on the competencies analysed. The results of this research will be of benefit to the public relations industry in the setting of standards for competencies and qualifications required at entry-level into the profession. In terms of public relations education, the findings of the research will provide guidance to providers of third level education in the use of pedagogical approaches that have the potential to increase the employability of public relations students. Further research would be required at an industry level to define the competencies and qualifications required by industry, and at an educational level to set standards in best practice in public relations pedagogy.
A Study of Belt and Road Initiative and Impact of Brexit on Ireland’s Supply Chain.
(Griffith College, 2020) Walunj, Sanket
In this dissertation, the concept explored is the study of Belt and Road Initiative and the impact of Brexit on the supply chain of Ireland. In the initial stage, this study will examine the status of Ireland’s supply chain and its existing trade barriers. Further, this paper will explore the impacts of Brexit in Ireland and the impact of Belt and Road Initiative as an alternate source for its supply chain. The nature of the research is exploratory and interpretivist, while the approach taken is inductive having qualitative method for data collection. The process of data collection for this dissertation was through the series of interviews being conducted with the supply chain professionals, supply chain consultants working in global organizations and with the business owners. The experience and knowledge of the participants have helped to determine the status of the supply chain, effects of Brexit and helped to explore the Belt and Road Initiative and its effects in Ireland. This research also found various benefits that the supply chain of Ireland can have if it is into the Belt and Road Initiative. This paper also focuses on the challenges and issues Ireland might face due to Brexit and BRI. Even though this research dearth precise research results as the nature of the study is interpretivist and exploratory, the study provides comprehensive details and analyses in accordance with conceptual framework and research goals.
A Study of National Identity in the Irish Men’s Football & Rugby Teams.
(Griffith, 2019) Bradshaw, Emmet
This paper is a study of national identity in the Irish men’s football & rugby teams, as perceived by the media and the public. Among many Irish sports fans, there are different attitudes towards the Irish national rugby and football teams respectively. Many of these opinions are influenced by factors other than results on the pitch. This research study aims to address the idea of Irish national identity as embodied by Ireland’s two most popular national sports teams, and to understand how these perceived collective identities are (a) projected onto these teams by the media and (b) shaping public opinion towards both teams. I conducted a mixed methods research study that involved a content analysis of 757 articles produced by the Irish Times and the Irish Daily Star in relation to both teams on selected dates during the calendar year 2017. I also conducted an online multiple-choice survey whereby 229 respondents from the Irish public shared their perspectives on the Irish rugby and football teams, Irish national identity and their level of sports media consumption. This study sought to address six research questions as listed below, alongside some of the key findings. 1. What percentage of recent media coverage related to the Ireland rugby team and the Republic of Ireland football team features the theme of Irish national identity? 37% of the selected media coverage related to the Ireland rugby team and the Republic of Ireland football team features the theme of Irish national identity. However, there are some limitations in scope of certain elements of this study, so further extensive research would be welcomed in this regard. 2. Does that percentage of media coverage showcase each team in a negative or positive light? The study found that 93% of the coverage was positive and 7% was negative. 3. According to the Irish sports media, what are the main differences between how the Irish rugby and football teams respectively embody national identity? This research suggests both teams have similar work-ethics and embody similar levels of humility, but the main difference between both teams according to the Irish sports media with regard to national identity is that the Irish football team embody passion to a larger extent. 4. How does negative media coverage of each team impact public interest in Irish international rugby and football matches? Due to the limited scope of this research study, the findings do not offer a conclusive insight in relation to this research question. Further, more in-depth research in this regard would be welcomed. 5. According to Irish rugby and football supporters, what are the main differences between how the Irish rugby and football teams respectively embody national identity? These findings could be seen as an indication that in relation to national identity, with a majority sample of male Leinster-based supporters, rugby fans have a lower opinion of the Irish football team than that of the football fans towards the rugby team. However, further research would be required to accurately explore this in more detail involving a more diverse demographic of Irish supporters. 6. Do Irish rugby and soccer supporters factor their own perceptions of national identity into their opinions towards the national teams? The scope of this research study cannot sufficiently address this final research question and further investigation would be needed in order to posit an accurate response.
A Study of the Attitude of Malaysian Tertiary Education Students towards Entrepreneurship: Impact of Entrepreneurial Education, Government Entrepreneurial Policy, and Entrepreneurial Culture & Environment.
(Griffith College, 2020) Yap Keen Leong
This dissertation focused on exploring the development of entrepreneurship in Malaysia. This dissertation revealed the attitudes of student at tertiary education towards entrepreneurship in Malaysia by uncovering the development and impact of entrepreneurial education, government entrepreneurial policy, and entrepreneurial culture & environment in Malaysia. This dissertation aimed to develop a conceptual framework to examine the factors influencing and encouraging the creation of new entrepreneur. This research built on existing literatures relates to entrepreneurial development. The conceptual framework is intended to provide a starting point for scholars for further relevant research applicable in Malaysia. The approach taken by the dissertation was mainly exploratory in nature. The dissertation was investigated through a triangulation method, a combination of quantitative and qualitative data collection. Quantitative studies were conducted through questionnaire survey and the questionnaire was framed based on the research objective and reflection of literature review. The questionnaire survey was completed via a purposive sampling method involving local students at tertiary education in Malaysia. Qualitative data was collected through interview with five Malaysian entrepreneurs with tertiary education qualification. Conclusion was established by analysing the impact of entrepreneurial education, government entrepreneurial policy, and entrepreneurial culture & environment to tertiary education students in Malaysia. In addition, strengths and shortcomings of the entrepreneurial ecosystem in Malaysia have been identified and highlighted which require quick action to be taken by the government, academic institution, public and private sector.
A Study of the Effect of Robotic Process Automation on the Role of the Accountant and the Finance Professional from the Perspective of the Postgraduate in Accounting and Finance in the Irish Job Market.
(Griffith College, 2020) Tatiane Dos Santos Costa
The aim of this dissertation is to explore the competencies required to work with robotic process automation in the Irish job market (RPA). RPA is software that has been a trendy topic in the accounting/financial sector due to its ability to perform repetitive and rule-based processes with high efficiency and efficacy. This research work was based on a literature review and interviews made with two groups of professionals: postgraduates in accounting and finance based in Ireland and, experienced professionals in the accounting industry. The findings underscore that there is a foreseen change in the competencies required in the Irish job market (e.g. programming, mastered analytical thinking, SQL query, IT knowledge) for accounting and finance professionals; however, it is not here yet. The main conclusion to be formed from this work is that regardless of the stage that RPA adoption is in the Irish job market, professionals must prepare themselves to achieve a high level in technological, human, and any other competencies that are perceived as fundamental to remain relevant and build a sustainable and successful career in the RPA era.

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