Griffith Open: No conditions. Results ordered -Date Deposited. 2024-03-19T11:30:14ZEPrintshttps://go.griffith.ie/images/sitelogo.pnghttp://go.griffith.ie/2019-08-19T11:20:06Z2019-08-19T11:20:06Zhttp://go.griffith.ie/id/eprint/252This item is in the repository with the URL: http://go.griffith.ie/id/eprint/2522019-08-19T11:20:06ZProtection against Cross-Examination by the Accused in Sexual Offence TrialsThe recently published Heads of the Criminal Law (Sexual Offences) Bill 2014 finally shed some limited and long-overdue light on an aspect of sexual offence trials which has, for the most part, been overlooked in this jurisdiction. Until recently, personal cross-examination by the defendant in rape and sexual offence trials remained a topic in need of attention in Ireland. While other aspects of the rape trial have attracted widespread scrutiny and, as a result, have been the subject of various reform attempts, personal cross-examination has remained neglected by the Irish legislature. The neglect of this issue is surprising, particularly in light of the fact that many other common law jurisdictions, including England and Wales,1 New Zealand2 and various states in Australia3 have already tackled this issue through the introduction of a statutory prohibition on such cross-examination. However, to date there is no equivalent statutory prohibition in Ireland. The General Scheme of the Criminal Law (Sexual Offences) Bill 2014 (the “2014 Bill”), if enacted in its current form, attempts to rectify this statutory deficit. Unfortunately, as will be discussed in this article, while the 2014 Bill represents a step in the right direction, it does not go far enough. Thus, from an international perspective Ireland still lags significantly behind its fellow common law jurisdictions which have already taken positive steps to ensure that personal cross-examination by the accused in sexual offence trials is prohibited.
This article presents a comprehensive examination of personal cross-examination by the defendant in rape and sexual offence trials. It will begin by addressing the cross-examination process in sexual offence trials generally and the difficulties presented by this process, even when conducted by a professional lawyer.
Having done this, the various issues and problems which arise where a defendant dispenses with his legal representative in order to represent himself will be considered. The right to cross-examination and the right to self-representation will then be addressed, along with the potential for placing legitimate restrictions on these rights. Before concluding, the situation in this jurisdiction will be examined, including a consideration of the relevant case law, the various calls for reform and the recent developments which arose with the publication of the Heads of the 2014 Bill.Sarah Bryan O'Sullivan2019-07-24T12:55:39Z2019-07-24T12:55:39Zhttp://go.griffith.ie/id/eprint/230This item is in the repository with the URL: http://go.griffith.ie/id/eprint/2302019-07-24T12:55:39ZThe Virtual Classroom : Legally BlendedThe LLBH Online at Griffith College began accepting learners in August 2014; it was the first honours law degree to be delivered in an online format in Ireland. This short paper will examine the challenges, opportunities and possibilities of an online Legum Baccalaureus. We (Alice Childs and Mary O’Toole) will also consider the above in light of recent European and national policies such as the Roadmap for Enhancement in a Digital World 2015-2017.
The opportunities and possibilities are transformative – the use of emergent technologies to teach students effectively and actively, mature students now have the opportunity to engage in life-long learning, wider access to legal qualifications and the development of flexible learning pathways.
Our key concern is to ensure that students feel they are gaining a high quality experience. The other challenges are also daunting and they include: how to train staff quickly and effectively, how to communicate with staff most of whom are at opposite ends of the country, creating engaging content to a tough deadline and overcoming hardware and broadband problems.
In early August 2014, two learning technologists were recruited in Dublin and a lecturing team was appointed in Cork. We became the LLB online team and started to create a dynamic, interactive programme. We were supported by the College through an active E-learning committee and high level strategic commitment. From the beginning we realised that it is vital to measure how well we were meeting our objective of delivering an excellent student experience. In order to measure this we had three methods: informal feedback through phonecalls and emails, informal feedback at a face to face meeting, and two online surveys to date. In this paper we will examine our findings, and we will consider the opportunities and challenges we faced and how recent policies are impacting this field.Alice ChildsMary O’Toole2019-07-24T12:53:50Z2019-07-24T12:54:47Zhttp://go.griffith.ie/id/eprint/229This item is in the repository with the URL: http://go.griffith.ie/id/eprint/2292019-07-24T12:53:50ZConversion Course: Ed Tech conference short paper 2015The challenge was exactly the sort of model exercise that a Learning Designer might use for a Teaching and Learning training session; take a workshop based course and recreate it as a blended model with online emphasis. The 5 ECTs module, Pedagogical Practice, is part of a level 9 Special Purpose Award, Certificate in Training and Education along with other two modules, namely, Assessment and Programme Design (10 ECTS) and an ePortfolio based module - Reflective Practice and Development (5ECTS). Reflective practice and active learning were strong foundations of the original course, so the challenge was to enhance these elements and build on and retain the good practice which had already been established.
The focus of this short paper is on redesigning the one particular module – Pedagogical Practice 1, which is also part of a wider Masters in Training and Education. As an exercise in rethinking the various elements and adding new online tools and activities I used the OULDI Open University Learning Design Initiative (JISC-OULDI) project colour coded cards, a creative approach which helped clarify my instincts and judgements about the learning design. It involves distilling down to the essential elements of the module and creating a hierarchy of importance/significance of certain tools, activities and aspects of the course. This helped clarify what the online elements would be and how they would help students “unpack” the lecture content, fulfil the course assessment and achieve the validated Learning Outcomes. Once my choices were made as to the various blend of elements and how they would resonate with the other modules in the programme, I attempted to map out the online activities and assessment elements and discuss planning of design and delivery with the Programme Director and other academics on the team. The online activities would include use of the student forum, VLE blogging, creating a glossary of theory terms, collaborative project work using the online wiki tool and online quizzes. Assessment had a formative element in an online, micro teaching exercise, using Adobe Connect and summative assessment which included peer observational assessment. The course lectures were captured using Power Point within Camtasia and there were synchronous blended elements such as an induction day and regular Webinar tutorials. I included use of the University of London’s recently developed Learning Designer, a web based tool for dynamic lesson plan creation and support of learning technology integration. As this module has only begun delivery the final results will not be available by the end of May; however the main online lectures and activities will conclude on the 23rd May so there will be a rich source of material to present at Ed Tech 2015.Alice Childs2017-09-14T09:59:57Z2017-09-14T09:59:57Zhttp://go.griffith.ie/id/eprint/130This item is in the repository with the URL: http://go.griffith.ie/id/eprint/1302017-09-14T09:59:57ZCurriculum Development in Higher Education: Investigating Practice and DiscourseCurricula in higher education is under increasing pressure to contribute to economic and societal enhancement. The National Strategy for Higher Education to 2030 view higher education as not only central to economic and social advancement but also as having a fundamental role in developing learners that have a broad sense of world agency and responsibility. These challenges and obligations are delivered through appropriately designed curricula. Educators are the primary source of curricula development and thus most centrally placed to help deliver on these significant requirements for higher education. Given their central role, the aim of this research was to elucidate the voice of educators with regard to their experience of curriculum development practice and discourse in the context of higher education. The key objectives in realising this aim were to engage educators in curriculum development discourse; illuminate educators' philosophical beliefs and their influence on curriculum development; build capacity among educators in relation to their role in curriculum development; and to irradiate current curriculum development practices. The study was conducted across four higher education institutions in Ireland. Discourse analysis was used as a methodology within a post-structural theoretical framework which facilitated layered analysis and questioning of curriculum development practice and discourse. The discourses used in the analysis included transcripts from in-depth interviews and focus groups with educators involved in curricula development during 2012-14, institutional strategy documents, and validation panel reports. An advisory group was used to offer depth and validity to the analysis and interpretation and as a capacity building tool. The findings were enlightening. In some cases they echoed concerns revealed in the literature; in addition some unexpected narratives were also uncovered. In any event. the findings contribute to the current curriculum development conversation by offering a framework for curriculum development practice and discourse. I argue if this framework is used as an early discourse and planning tool tt can offer transformative potential for curricula. It does so by facilitating the development team scope out the project through questioning and challenging existing curriculum development practices across three key areas - policy for curriculum development at institutional level; practice at development level; and discourse guiding practice.Fiona O'Riordan2017-03-21T15:50:01Z2017-03-21T15:50:01Zhttp://go.griffith.ie/id/eprint/115This item is in the repository with the URL: http://go.griffith.ie/id/eprint/1152017-03-21T15:50:01ZThe impact of employers’ and employees’ decision making
relating to the provision of health care benefitsIn this study, it was shown that the hypothesis of “The provision of health care benefits positively impacts employers’ and employee’ decision making outcomes” is
verified to be true.
This research has the objectives of understanding the major consideration factors of employees or potential employees when choosing an employment and to investigate
factor that drives employees’ motivation.
Besides, it also seeks to investigate whether the provision of health care by employers will help them attract top employees as well as maintaining a competitive workforce for their organization. This research also aims investigate whether the provision of
health care packages by employers would have a huge impact on their reputation as desirable employer.
The primary method used to achieve these objectives is the conducting of two separate surveys, one for respondents who are employees or potential employees while the other is for employers. In the surveys, a total of fifteen to sixteen closed ended questions were being directed to the respondents and their response were being
interpreted and analyzed as comparisons and conclusions were being made.
The results from the findings indicated that employees are not primarily motivated
by the provision of health care benefits in their employment contract but it is expected to
be provided by employers as it appears to be a norm for employers to do so. On the other hand, the provision of health care benefits is not as important as perceived by employers in relation to the consideration process of employees when choosing employments.
It is also found that the external factors such as government and tax policies as well as the local health care systems have influence on the decision making outcomes of employers and employees.
In conclusion, the subject matter of the decision making of employers and employees relating to health care benefits is a complex topic for research and the findings
to this study cannot be applied absolutely to every individual. As there are contributions and limitations in this study, there are also recommendations for further studies relating to this this topic.Kong Li Jia Lydia2017-03-21T15:36:00Z2017-03-21T15:36:00Zhttp://go.griffith.ie/id/eprint/114This item is in the repository with the URL: http://go.griffith.ie/id/eprint/1142017-03-21T15:36:00ZThe influence of subjective norms on Bretons’ attitudes:
The case of AB fresh foods.The aim of this study was to identify subjective norms that shape individuals’ decisionmaking processes, and analyse their power of influence, especially concerning organic
fresh foods purchases. In order to understand this social influence, fifteen Breton organic food buyers have been interviewed with intent to collect their personal
opinions. Data on their buying habits also have been collected and strongly supported the fact that fresh foods are the most popular products. Three main consumer profiles
could have been reached from this qualitative survey, which could be defined as regular consumers, irregular consumers and consumers in conflict, according to their shopping habits and the perceived pressure over their purchases that modify their behaviour. Social status was not deemed to play an important role, but the presence of children could be considered as a crucial factor. While external factors related to product characteristics, such as price, taste, origin or label, have an impact on consumers’ perception of organic products, family members and friends could reinforce
or, on the contrary, mitigate individuals’ beliefs. Peers from furthest referent groups, colleagues, fellow members in associations or sports clubs for instance, did not have
the same power on individuals, because their opinion seemed to be less legitimate.
However, within the circle of friends and family, a two-way influence was possible, since some individuals were aware of their own power of influence. Generally, this research showed that these consumers have positive beliefs and attitudes toward organic foods as well as the AB label, but their knowledge level about what it implies was not widespread. Only the cluster of consumers in conflict demonstrated distrust and scepticism, as they had to face divergent views from different sources of information.
These new consumption patterns are difficult to analyse, as there are lots of different .opinions and ways to behave, which are inherent to accessibility issues. Thus, the main
issues resulting from this research was the lack of information easily at the disposal of individuals, and their lack of deeper research on this subject. Besides, financial and geographical accesses also restrain the popularisation of such products.Lucie Le Goff2017-03-21T11:16:18Z2017-03-21T11:16:18Zhttp://go.griffith.ie/id/eprint/112This item is in the repository with the URL: http://go.griffith.ie/id/eprint/1122017-03-21T11:16:18ZEvaluating the impact of auditor liability on small to medium tier firms and the cost of implementing quality standards in Ireland.Auditor liability and the cost of implementing quality standards is a concern not only for legislator’s/regulators but also for the auditing firms involved in Ireland. The purpose of the dissertation is to identify the sources of auditor liability and the methods to reduce their impact and to consider the implications for small to medium tier firms in Ireland in employing those methods to increase audit quality, reduce auditor liability and therefore allow them to be more competitive in the audit market. The growing divide between larger and smaller to medium tier firms is exacerbated by the expectation gap coupled with a limited financial base needed to sustain a defence against litigation. Due to this limitation of financial resources compared to larger firms the potential negative effect on small to medium tier audit firms could be an uncertain financial future. To be borne in mind is that audit firms are business enterprises that pay tax to the government and employ people. Therefore unsustainable effects of litigation cases need to be avoided and stakeholders involved need a constructive solution that will address the issue of auditor liability and the costs involved of implementing quality. The relationship between the stakeholders involved is finely balanced as a one-stop solution may potentially have negative effects as some stakeholder’s views will be ignored and not taken on board. This may have an adverse effect of perpetuating the issue. Pre-acceptance procedures, training and risk assessment are recommendations made that could be used as a platform to begin the process of addressing the issue of liability and the costs associated with implementing quality standards to improve on auditor firm competitiveness.Iphithule Mhlanga2017-03-21T11:05:57Z2017-03-21T11:05:57Zhttp://go.griffith.ie/id/eprint/111This item is in the repository with the URL: http://go.griffith.ie/id/eprint/1112017-03-21T11:05:57ZArchetypal branding of Wall’s ice-cream to Millennials in Ireland.Modern-day marketers are operating in a global, twenty-four hour market place, inundated with similar offerings. To succeed is to differentiate oneself from the competition, and in order to do so a company needs to become a brand; they need to go beyond the logo and develop a meaning system – a personality. One approach to the personification of brands is archetypal theory which helps a company develop a consistent brand around an archetype that acts as a “guiding star” or “true north” for all communications and enables a deeper emotional connection with consumers.
This research explores how a suitable archetype for a brand is identified as applied to Unilever’s Heartbrand ice-creams in Ireland. This was achieved with a multi method approach that examined the brand the company had built alongside the brand they hoped to become, as well as consumers’ perceptions of the brand. This research discovered that the company had built a consistent brand in their previous communications to consumers prior to focusing their marketing efforts on branding, but that since turning their focus towards brand era marketing they had diluted their meaning system. The implications of this research were twofold. Firstly, that archetypal branding would serve to bring the company back on brand for all current and future campaigns; and that the archetype that their “true north” should be built around was a combination of the Trickster and the Enthusiast. And secondly, that there is sufficient potential for this approach to play a role in the creation and management of brands.Gráinne Mellett2017-03-21T10:02:13Z2017-03-21T10:02:13Zhttp://go.griffith.ie/id/eprint/106This item is in the repository with the URL: http://go.griffith.ie/id/eprint/1062017-03-21T10:02:13ZSupporting Irish Start-Ups in the Life Science Sector: An assessment of how the support structures provided by Enterprise Ireland are utilised by Irish Life Science StartupsThis study evaluates the supports that Enterprise Ireland is currently providing to startup companies in the Irish Life Science sector by exploring how seven different Irish start-ups within the sector have utilised the support system. This study found that the current Life Science support network within Ireland was found to be effective at funnelling potential start-ups into the Enterprise Ireland support system and it was also found companies with reasonable business plans are receiving the required level of funding and support to scope out their business plans. In all seven companies studied, Enterprise Ireland funding and support was sufficient for the business to navigate the difficult first year following formation / spin-out. At approximately the one year mark the way in which each company interacted with Enterprise Ireland diverged significantly. The companies who were successful in securing revenue from external investors grew quickly and generated a significant level of employment, whereas the companies that could not secure this funding stalled in their development. In two cases there was difference of opinion between Enterprise Ireland and the founders of the companies with respect to the future development of the business, this had a negative impact on how the companies engaged with the support processes. Overall it was concluded that the current support system provided by Enterprise Ireland is performing well when it comes to the identification of viable candidate companies and is offering the supports needed in the critical early stages of business development. Two key areas where the current offerings require improvement were identified; firstly, more assistance is needed for companies who are having difficulty securing external sources of funding as this was a significant road block to business development. Secondly, the depth of Enterprise Ireland business mentors within the Life Science sector requires development as a number of companies could not gain access to the required level expertise needed to develop their business plans.Glenn Carroll2017-03-21T10:01:48Z2017-03-21T10:01:48Zhttp://go.griffith.ie/id/eprint/107This item is in the repository with the URL: http://go.griffith.ie/id/eprint/1072017-03-21T10:01:48ZThe influence of brand image on Generation Y consumers at electronic dance music festivals by creating a sensory and relational experiential environment linked to global brands.This study shows that global brands can enhance their overall brand image by becoming involved in the sensory and relational EDM experience, depending on the type of brand, its personality and whether the Generation Y festivalgoer enjoyed consuming the brand within the festival experience. The dissertation focused on exploring a global brand’s involvement in the sensory (visual and sound) and relational (social) experiential environment of an electronic dance music festival in relation to enhancing brand image among Generation Y.
The approach was taken from a social constructivist point of view that is exploratory and interpretivist in nature. The inductive research was conducted through a triangulation method, combining qualitative and quantitative data. The participant observational qualitative data was conducted through the experience of the researcher, by observing two global beverage brands, Red Bull and Heineken, at the EDM festival, Ultra Europe. Quantitative studies were explored through conducted surveys based on the research objective and conceptual framework. The surveys were completed using a non-probability purposive sampling method with 20 participants for the Heineken survey and 46 for the Red Bull survey, which was distributed via social media.
The research uncovered the positive relationships and themes between the EDM experience, brand involvement and brand image based on the investigative studies of Red Bull and Heineken at Ultra Europe. Limitations to this research were evident due to the small sample size and bias of the researcher. Suggestions are made that in order to enhance the overall brand image in the sensory and relational experiential environment of an EDM festival, the global brand must already be seen as youth-conscious or energetic among Generation Y. If this is not the case, assumptions are made that the brand should consider taking an active involvement within the experience.
Although this study lacks firm conclusions as the research is exploratory and interpretivist in nature, the data presents and analyses each factor of the created conceptual framework in relation to the research objective. This conceptual framework can be used for future studies, as assumptions are made that the framework is insightful in measuring how global brands should become involved in the sensory and relational experiential environment of an electronic dance music festival.Lauren E Hudson2017-03-20T12:54:07Z2017-03-21T10:27:42Zhttp://go.griffith.ie/id/eprint/103This item is in the repository with the URL: http://go.griffith.ie/id/eprint/1032017-03-20T12:54:07ZAn exploration of the determinants of the Irish dairy sector’s performance over the next ten years in the post milk quota eraThe removal of the EU milk quotas on April 1, 2015 after more than 30 years since their establishment is viewed as a significant growth opportunity for Ireland and the EU overall.
The primary reason for deciding to end milk quotas is due to the considerable increase in consumption of dairy products in recent years, especially on the world market. With this trend projected to continue into the future, the previous quota regime is viewed as a measure that prevented Irish producers from responding to growing world demand.
The objective of this thesis is to develop a ten year forecast for Ireland in a post EU milk quota era. The central question that this dissertation leads from is establishing the impact that the abolishment of EU milk quotas is having on the current milk price in Ireland. From there, a short to medium assessment of how Irish dairy production is likely to evolve in the next one to four years is projected, followed by a forecast of Irelands long-term prospects up to and including 2025. The target markets of Irish dairy produce are then
assessed including Ireland’s production strategy.
Finally, an in-depth assessment of how farming structures will change as a result of EU milk quota removal is then forecasted.Colin Fogarty2017-03-20T12:42:28Z2017-03-20T12:42:28Zhttp://go.griffith.ie/id/eprint/102This item is in the repository with the URL: http://go.griffith.ie/id/eprint/1022017-03-20T12:42:28ZBitcoin: Challenges and Opportunities to the Growth of Crypto-CurrenciesDue to its unique financial and technological characteristics, Bitcoin is considered to be a complex, highly unpredictable and polarising topic among enthusiasts and skeptics. However, regardless of positive or negative views, opinions tend to achieve a consensus in that Bitcoin has a questionable future and that there exists a high degree of uncertainty regarding its
survival as crypto-currency and/or a payment system.
The purpose of this study is to go beyond the general question of whether Bitcoin will succeed or fail as a crypto-currency, payment system, or both, but rather perform an assessment of Bitcoin’s current and future role in global financial markets from the point of view of numerous experts who have written articles and books about the topic.
The findings of this study will provide a better understanding of Bitcoin as a crypto-currency and payments system from an objective point of view through exhaustive collection of data from experts on the topic and from existing literature. Due to the growing importance of crypto-currencies, the assessed issues in this study are of considerable significance for investors and companies wishing to invest in Bitcoin. In addition, it will lay groundwork for the continued exploration of the topic, which is still in early stages of development.Bryan Edward Hodgers Fernández2016-12-13T13:17:44Z2016-12-13T13:17:44Zhttp://go.griffith.ie/id/eprint/77This item is in the repository with the URL: http://go.griffith.ie/id/eprint/772016-12-13T13:17:44ZBA in Photographic Media Graduate Show 2015The work seen in this book relates to the students’ major final photographic project of 20 Credits, consisting of:
Book/Folio, Written Visual Diary to support the project + Exhibition.
Anthony Griffin
Camila Brandao
Carole McGloughlin
Caroline Brady
Cristina Llarena
Devi Anna Chacon Cones
Diego Ehlers Fabro
Emma Nilssens-Hanseen
Gudrun Borgan Holmen
Kaja Eline Sitron Juul
Markus Rollbuhler
Marta Czajkowska
Michaela Slusarczyk
Peter Staniszewski
Ruth Erin Williams
Suvi Ruokamo
Tom BearyAnthony GriffinCamila BrandaoCarole McGloughlinCaroline BradyCristina LlarenaDevi Anna Chacon ConesDiego Ehlers FabroEmma Nilssens-HanseenGudrun Borgan HolmenKaja Eline Sitron JuulRollbuhler MarkusCzajkowska MartaSlusarczyk MichaelaStaniszewski PeterWilliams Ruth ErinRuokamo Suvi2016-11-10T16:17:09Z2016-11-10T16:17:09Zhttp://go.griffith.ie/id/eprint/35This item is in the repository with the URL: http://go.griffith.ie/id/eprint/352016-11-10T16:17:09ZExploring generational perceptions of pro-environmental packaging advantages: A case study of the packaging innovation of ‘compressed’ deodorants in GermanyOver the past decades, public concerns about the environment have kept increasing. Conscious consumption has therefor become more and more important to consumers. Progressively, sustainable product advantages have
become the decisive reason for buying a good. However, the actual influence of sustainable packaging innovation on consumers’ buyer’s decision has hardly been studied so far.
Therefore, this study aims to find out, if the pro-environmental advantage of a sustainably packaged personal care product can be the distinctive factor in a
consumer’s buying decision. The special case of Unilever’s ‘compressed’ deodorants was used in order to examine consumers’ motivators and barriers when buying a pro-environmental good. An additional key aim of the study was to explore, whether this newly packaged deodorant is seen as a trustworthy measure to promote sustainability or as being a greenwashing
‘portion-shrink’. A single case study design with two embedded units of different age generations were used to conduct 22 qualitative interviews. The respondents belonged either to the Babyboomer generation or the Generation Y, also known as Millennials.
The data revealed that the main influencing factors in selecting a sustainable packaged deodorant were not pro-environmental advantages of the product’s packaging, but aspects such as quality, convenience and price.
Relating to the sub-question, whether the ‘compressed’ deodorant could be seen as a credible measure to promote sustainability, it was found out that consumers needed additional information in order to be able to evaluate the correctness of the statement claimed ‘same effect – smaller size’. If sufficient information is not provided, the smaller packaging cannot function as a more reliable measure to promote sustainability.
It seems that although the packaging innovation of ‘compressed’ deodorants could be seen as a proper measure to support sustainable consumption, consumers seem not yet ready to choose pro-environmental product advantages
in favour of convenience or quality aspects.Susanna Besier2016-11-10T16:06:13Z2017-03-21T10:22:14Zhttp://go.griffith.ie/id/eprint/32This item is in the repository with the URL: http://go.griffith.ie/id/eprint/322016-11-10T16:06:13ZImplementation of female leadership characteristics within the German football industry – Illusion or possible option?In this study, it was shown that female leadership traits are of use within a male dominated industry but in combination with male leadership skills only, a socalled
androgynous leadership style.
These findings were related to the time this thesis was written. The dissertation examined the use of female leadership characteristics within the German football industry, differences between male and female leadership styles in general as well as within the chosen male domain. Furthermore, situations in which female characteristics are of benefit were identified.
In order to identify stereotypical way of thinking related to gender in leadership positions within the football industry in Germany an experiment was being
conducted, followed by an in-depth face-to-face interview with persons from different departments of one football club. Half of the participants were female to create a fair and equal unit of analysis.
The majority of the participants, women as well as men, were of the opinion that the female leadership style, as one, cannot be used within the football industry but in comparison with masculine traits. This special form of leadership style is the so-called androgynous leadership style. Referring to the research findings, the German football industry will not be prepared to have the female
leadership style only within the near future but evidence for the acceptance could be identified.Michaela Christine Jackwerth2016-11-10T15:58:38Z2016-11-10T16:19:43Zhttp://go.griffith.ie/id/eprint/66This item is in the repository with the URL: http://go.griffith.ie/id/eprint/662016-11-10T15:58:38ZWhat drives adolescents’ performance: An explanatory research on motivation, aspiration and goals of high school studentsThis study showed that motivation did arise from specific situations and did depend on the distinct surroundings in the life of the high school graduates. Additionally, it showed that the ability of articulating motivation can be directly correlated with the level of motivation present in an adolescent. Furthermore, the outcome of this research was a diagram that links the type of motivation with performance and how different motivators can influence it. The objectives of this study were to find out whether high school participants are already able to articulate their motivation and what their main motivational drivers are regarding performance. In addition to this, this research also found out what influence the work environment, atmosphere and rewards have on the individuals. At last, a mismatch between the expectations of the future employees and employers is investigated. In order to gather the necessary data for this research, semi-structured, qualitative interviews with partly open-ended questions were used. Motivation is present in each and every individual, the only difference is that some are more able to articulate it and know exactly what motivates them, while others have not identified their motivational drivers yet. Hence, making it a very complex, diverse and especially individual subject that depends on a number of varies parameters. The interviewed individuals’ underlying motivational drivers were independence and freedom which subconsciously influenced their decision making. This was the result from their directive nurture and the organised educational school life.Matthias Bitdinger2016-11-10T15:50:48Z2016-11-10T15:50:48Zhttp://go.griffith.ie/id/eprint/33This item is in the repository with the URL: http://go.griffith.ie/id/eprint/332016-11-10T15:50:48ZCultural Branding and Storytelling : In the context of the skiing industryIn this dissertation the concept explored was the use of cultural branding in conjunction with storytelling in the marketing of destinations, with ski destination acting as the main context for discussion. This dissertation also examines how storytelling is used in the marketing within the ski industry. This paper explored which storytelling practices and brand theories could be best suited to the field of tourism marketing, with a focus on ski destinations. It is identified within this paper how storytelling can be used in the marketing of destinations, and how it can be used to connect brands to a wider audience. The process data of collecting data for this paper was through a series of open-ended interviews with experts with professional backgrounds from branding, national tourism, storytelling, and the ski industry. The results indicate that there are doubts over whether the principals of cultural branding are best suited to the marketing of destinations, although there is a scope for more research to be conducted. This research also found that storytelling is an effective tool for the marketing of destinations and for brands to communicate and emotionally connect with mass markets by triggering subconscious motivations through the use of storytelling. Marketers working within the ski industry are recommended to identify their strongest brand assets in order to understand the motivations on their customers and to encourage their customers to create their own user generated content in order to promote their brand story.John Ward2016-11-10T15:42:18Z2016-11-10T15:42:18Zhttp://go.griffith.ie/id/eprint/31This item is in the repository with the URL: http://go.griffith.ie/id/eprint/312016-11-10T15:42:18ZInsight into the issues and challenges of adopting more environmental practices on Irish farmsThis work is a contribution to the discussion on the environment and climate change. It concentrates on the paradox of contributing to the growth of the economy at the expense of the environment by Irish farmers. The research objectives were: to identify government policies and opportunities that exist to farmers on addressing environmental issues; to establish the problems faced by farmers on addressing environmental issues; to identify the costs faced by farmers on addressing environmental issues; to establish the costs benefit effect to farmers on adopting environmental practices; to make suggestions on some actions appropriate to addressing environmental issues by farmers. A mixed method of collecting data was used for this research. Questionnaires, case study and interviews allowed the triangulation of the disadvantages of collecting data by just one method to be overcome. A total of 55 farmers (i.e. 35 livestock and 20 tillage farmers) responded to the questionnaire, 5 interviews were conducted and a case study on a tillage farm was carried out. The study shows that lack of environmental education, lack of involving farmers into the debate and decision making and imposing environmental policies onto them makes matter even worse. Farmers do not want to be seen as the worse emitters of GHG into the environment but want to been as contributors to the growth of the economy and food providers to the growing population. Farmers do acknowledge that adopting green technology in their farms will be more beneficial but the problem they are facing is affordability. Even though minimal grants are given, it is not enough to acquire the necessary green technology and earn a living despite the long run benefits. Malthus (1798) asserted that unless population growth is checked, there will be shortage of food to feed them. However, Malthus did not foresee alternative ways of food supply which we have today. In the same line of thinking, population is growing and farmers are under immense pressure to feed this growing population of the world. If farmers do not adopt more environmental practices on their farms for a green harvest and green environment, the world would be an unsuitable place for any living creature and this will be more costly. This study did not go without some limitations. It would be a good idea if further study could be carried out with a larger sample size.Moses E. Enoh2016-08-23T16:18:35Z2017-03-21T09:50:49Zhttp://go.griffith.ie/id/eprint/22This item is in the repository with the URL: http://go.griffith.ie/id/eprint/222016-08-23T16:18:35ZSupporting Irish Start-ups in the Life Science Sector: An assessment of how the support structures provided by enterprise Ireland are utilised by Irish Science Start-upsThis study evaluates the supports that Enterprise Ireland is currently providing to start-up companies in the Irish Life Science sector by exploring how seven different Irish start-ups within the sector have utilised the support system.
This study found that the current Life Science support network within Ireland was found to be effective at funneling potential start-ups into the Enterprise Ireland support system and it was also found companies with reasonable business plans are receiving the required level of funding and support to scope out their business plans. In all seven companies studied, Enterprise Ireland funding and support was sufficient for the business to navigate the difficult first year following formation / spin-out.
At approximately the one year mark the way in which each company interacted with Enterprise Ireland diverged significantly. The companies who were successful in securing revenue from external investors grew quickly and generated a significant level of employment, whereas the companies that could not secure this funding stalled in their development. In two cases there was difference of opinion between Enterprise Ireland and the founders of the companies with respect to the future development of the business, this had a negative impact on how the companies engaged with the support processes.
Overall it was concluded that the current support system provided by Enterprise Ireland is performing well when it comes to the identification of viable candidate companies and is offering the supports needed in the critical early stages of business development.
Two key areas where the current offerings require improvement were identified; firstly, more assistance is needed for companies who are having difficulty securing external sources of funding as this was a significant road block to business development. Secondly, the depth of Enterprise Ireland business mentors within the Life Science sector requires development as a number of companies could not gain access to the required level expertise needed to develop their business plans.Glenn Carroll2016-07-12T14:15:42Z2016-11-10T15:24:26Zhttp://go.griffith.ie/id/eprint/13This item is in the repository with the URL: http://go.griffith.ie/id/eprint/132016-07-12T14:15:42ZEmployee participation in Corporate Governance and
Decision Making: A study of employee perspectiveCorporate Governance has been a topic of argument since many years and new concepts and theories keep on emerging in order to make corporate governance more effective. There is a current debate going on about participation of employees in the Corporate Governance and strategic decision making not just by giving a seat to employee representative but actually giving the employees, power to influence the decision making. Shareholders are always considered to be the most important stakeholder of the company, but in current globalized environment where not just financial resources are the fuel for success but also knowledge of individuals and their expertise that results in generation of significant returns for an organization and growth in wealth of shareholders. This research is focused on studying the perspective of employees regarding employees participation in corporate
governance and decision making.Arslan Abdul Razzaq