<> "The repository administrator has not yet configured an RDF license."^^ . <> . . . "Invention of The Hero In Modern Myth Making: In Times of Intolerance."^^ . "Journalism is an industry, a media business. Myth and mythology are the world's oldest \r\nform of storytelling, the recounting of a story. This is also the fundamental purpose of the media, \r\nwho, while carrying out their business, create modern “monomyth” narratives. This research \r\nexamines the creation of heroes by the media and how these heroes are portrayed to the public. \r\nThis work involved carrying out content analysis of the term ‘hero’ in broadsheets and \r\ntabloids from three countries: (i) USA: The New York Times, National Enquirer; (ii) BRAZIL: Folha \r\nde São Paulo, Meia Hora and (iii) IRELAND: The Irish Times, The Irish Daily Star. A four-month \r\nperiod of all print editions of the newspapers were studied, from 1st February 2018 to 31st May \r\n2018. The research questions included: 1. Does the world currently need heroes? 2. How does \r\nthe media industry describe heroes? 3. What does it take to be a hero? 4. What image of a hero \r\ndoes the media portray? 5. Can MSM (mainstream media) be trusted? 6. Do the results reflect \r\nthe beliefs of the media and/ or current society? \r\nThe research questions above were analysed using the results of the content analysis. It \r\nwas found that the newspapers in Ireland had the most frequent occurrences of the term hero, \r\nfollowed by those of Brazil and USA, who each had a significantly lower frequency and were more \r\ndiscerning in who they classified as heroes to their audience. Based on this analysis, it was \r\ndetermined that the portrayal of heroes by the media is influenced by the current social, political, \r\nstructural, economic, geographic and cultural climate of a country. It was surmised that political \r\npolarization in USA and Brazil is one factor that leads to less frequent use of heroes in news \r\nreports in those countries. Also, global issues are affecting and impacting on views as well. \r\nOn this basis, it is recommended that, when portraying a hero, the media should assign \r\nvalue to the word. Content should be delivered that has accurate information, and not distract the \r\naudience by referring to a heroic sportsperson, politician, animal, fictional character or object. \r\nFurther research could be undertaken to identify and analyse other, more subtle terms that the \r\nmedia use to characterise heroes, for example legend. Additionally, factors could be studied that \r\nwould be helpful for the news industry to bear in mind when selecting the approach to this matter."^^ . "2018" . . . . "Griffith College Dublin"^^ . . . "Journalism & Media Communications, Griffith College Dublin"^^ . . . . . . . . . "Jaqueline"^^ . "Costa Ribeiro"^^ . "Jaqueline Costa Ribeiro"^^ . . . . . . "Invention of The Hero In Modern Myth Making: In Times of Intolerance. (Text)"^^ . . . . . "MAJMC-Jaqueline Costa Ribeiro (2018).pdf"^^ . . . "Invention of The Hero In Modern Myth Making: In Times of Intolerance. (Other)"^^ . . . "MAJMC-Jaqueline Costa Ribeiro (2018)Bibliography.txt"^^ . . . "Invention of The Hero In Modern Myth Making: In Times of Intolerance. (Other)"^^ . . . . . . "indexcodes.txt"^^ . . . "Invention of The Hero In Modern Myth Making: In Times of Intolerance. (Other)"^^ . . . . . . "indexcodes.txt"^^ . . "HTML Summary of #222 \n\nInvention of The Hero In Modern Myth Making: In Times of Intolerance.\n\n" . "text/html" . . . "H Social Sciences (General)"@en . . . "HM Sociology"@en . .